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San Francisco, CA, USA

veena@veenaconsults.com

VeenaConsults.com

luke stone
VEENA IYENGAR NANDI

I’m Veena Iyengar Nandi — growth marketer for healthcare startups and private practices.

About

My passion lies in the intersection of marketing, technology, and healthcare, connecting innovative technology with the right audiences.

Since starting my career, I've developed a skill set in attracting and retaining the right audiences for brands. I am always up for a challenge and excited to partner with businesses that are looking to take the next step in achieving scale. 

Since obtaining my Marketing Degree in 2013, I've gleaned a comprehensive grasp of the central tenets guiding competent interface design. This theoretical grounding endows me with the judgment necessary to conceive designs that efficaciously unite aesthetics and functionality.

Projects

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graphic example
user experience

Experience

Growth Marketing

Impulse Dynamics
2023 — Present

Lead growth marketing, encompassing the pilot Direct to Patient program launch and Account Based Marketing (ABM) strategy for hospital partnerships. Launched digital marketing efforts and developed SEO strategy and corresponding website optimizations. Developed CRM capabilities in Salesforce and reporting via Tableau dashboards. 

Associate Director, Client Solutions

Kepler Group
2017 — 2023

Managed paid media for clients, which encompasses optimizing live campaigns and identifying key platform and channel expansion opportunities, generating a full funnel media plan approach and associated go-to-market strategy, and launching campaigns in platform.

Worked with clients in retail, finance, and healthcare verticals with a successful track-record of running campaigns in Social, Display, Search, Audio, and Digital out of Home.

250+

Campaigns Launched

$80M

Advertising Spend

45+

Platforms Leveraged

Education

Bachelor of Arts in Economics

University of Pennsylvania
2013 — 2017

Minor in Consumer Psychology from The Wharton School

Developed a passion for consumer behavior and direct to consumer marketing

Skills

  • Campaign Budgeting

  • Performance Forecasting

  • Adobe Creative Suite

  • Marketing Strategy

  • Demand Generation

  • Lead Generation

  • Integrated Marketing

  • Pardot

  • Email Marketing

  • Google Analytics

  • Facebook Ads Manager 

  • Google Ads Manager

  • LinkedIn Ads

  • A/B Testing

  • Growth Strategies

  • Inbound Lead Generation

  • Email Strategy

  • Campaign Strategies

  • PhotoShop

  • Salesforce

  • Search Engine Marketing

  • Search Engine Optimization

Contact

Looking to start a project or you need consultation? Feel free to contact me.

San Francisco, CA, USA

Veena@VeenaConsults.com

Available for consultation

© 2024 — Veena Iyengar Nandi

© 2024 — Veena Iyengar Nandi